Healthcare Speaker Programs and AKS Compliance: Regulatory Update, Lessons Learned From Recent Settlements

Course Details
- smart_display Format
Live Online with Live Q&A
- signal_cellular_alt Difficulty Level
Intermediate
- work Practice Area
Health
- event Date
Wednesday, August 6, 2025
- schedule Time
1:00 p.m. ET./10:00 a.m. PT
- timer Program Length
90 minutes
-
This 90-minute webinar is eligible in most states for 1.5 CLE credits.
This CLE webinar will examine the use of speaker programs for promotional purposes in the healthcare industry and the inherent risks of violating the Anti-Kickback Statute (AKS). The panel will look at recent costly settlements and discuss lessons learned. The panel will also offer best practices for utilizing speaker programs while minimizing the risk of enforcement action.
Faculty

Ms. Yount’s practice involves a variety of regulatory, compliance, and transactional matters for a broad range clients across the healthcare industry, including healthcare systems, managed care organizations, pharmacies, device and pharmaceutical manufacturers, long-term and post-acute care providers, and private equity firms investing in the health care industry. She is particularly well versed in the federal anti-kickback statute, the Stark Law, state fraud and abuse laws, beneficiary inducement prohibitions, provider-based rules, Medicare and Medicaid program requirements, and the federal Physician Payments Sunshine Act. Ms. Yount regularly advises clients on the regulatory framework for value-based healthcare, including new and evolving CMS-sponsored payment models (e.g., ACO REACH, Medicare Shared Savings Program, Kidney Care Choices). She is particularly adept at assisting healthcare companies in navigating the anti-kickback statute safe harbors and Stark Law exceptions for value-based care. Ms. Yount is frequently invited to speak on healthcare fraud and abuse, compliance, and other health law matters.

Ms. Herman is a highly skilled legal professional, providing counsel on a wide range of healthcare compliance matters for drug and device manufacturers. Her primary expertise lies in supporting companies with Medicare and Medicaid billing compliance, where she works closely with clients to ensure adherence to the stringent regulations governing reimbursement processes. In addition to billing compliance, Ms. Herman is well-versed in Medicare and Medicaid accreditation requirements. She assists clients in meeting the rigorous standards necessary for accreditation, ensuring that healthcare organizations maintain the highest level of quality and adherence to regulatory guidelines. Ms. Herman extends her expertise to cover Durable Medical Equipment, Prosthetics, Orthotics and Supplies (DMEPOS) Supplier and Quality Standards. She advises clients on the standards and regulations governing the supply of DME, ensuring they meet the necessary quality benchmarks to provide exceptional patient care. Moreover, Ms. Herman is well-versed in healthcare fraud and abuse laws, providing critical guidance to clients navigating these complex regulations. Her expertise helps healthcare organizations establish robust compliance programs and safeguards to prevent fraudulent activities and ensure adherence to the law. Prior to joining the firm Ms. Herman was in-house counsel with a DME maker for seven years.
Description
The pharmaceutical and medical device industries have long used speaker programs to educate healthcare professionals on the uses of company products and emerging developments. However, the government continues to increase scrutiny of these programs, looking for potential AKS noncompliance and imposing severe penalties for violations.
The AKS prohibits offering or paying anything of value to induce the referral of items or services covered by Medicare, Medicaid, and other federal programs so that medical providers' judgments are not compromised by improper financial incentives. HHS-OIG issued a special fraud alert related to these programs and the inherent abuse risks where the agency found that participating healthcare providers often receive generous compensation to speak at programs that "are not conducive to learning or to speak to audience members who have no legitimate reason to attend" thereby suggesting that the purpose of the remuneration to the speakers and attendees is to induce or reward referrals in violation of the AKS.
Subsequent to HHS-OIG's fraud alert, the Pharmaceutical Research and Manufacturers of America (PhRMA), updated its Code on Interactions with Health Care Professionals with guidance on speaker program conduct that is less likely to violate the AKS.
However, despite this guidance, companies continue to offer speaker programs that violate the AKS and have been subject to severe penalties as demonstrated by recent settlements such as the $202 million Gilead Sciences Inc. settlement to resolve claims that it used speaker programs to induce physicians to prescribe its HIV drugs. Or the $3.6 million Assertio Therapeutics Inc. settlement to resolve similar allegations related to its fentanyl product.
Listen as our expert panel takes a closer look at the use of speaker programs in the healthcare industry and the history of government scrutiny and guidance. The panel will examine notable recent settlements related to speaker programs and discuss lessons learned. The panel will also offer best practices for developing compliant speaker programs and minimizing the risk of enforcement action.
Outline
I. Introduction
A. Purpose of healthcare speaker programs
B. Increased government scrutiny
II. Overview of speaker program regulation
A. AKS requirements
B. HHS-OIG guidance
C. PhRMA code update
III. Lessons learned from recent settlements
A. Pfizer/Biohaven
B. Biogen
C. Gilead
D. Others
IV. Best practices for speaker program compliance
V. Practitioner takeaways
Benefits
The panel will review these and other key issues:
- How do speaker programs risk AKS violations?
- What federal guidance is available to counsel and clients when developing or reviewing current speaker programs?
- What lessons may be learned from recent settlements?
- What points should counsel and their clients consider when developing or reviewing current speaker programs to minimize the risk of AKS violations?
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