Protecting Trademarks and Source Identifiers in the Metaverse: Implications for Existing IP, Risk Mitigation

Mr. Brooke handles matters ranging from serving as litigation counsel in major intellectual property disputes across the globe, to initial counseling and trademark selection, copyright and trademark registration around the world, licensing, and technology transfers. Related matters include drafting and interpreting agreements regarding ownership and use of names, images, photographs, software, trade secrets, music, and other IP. Mr. Brooke ranks among the most prolific filers of U.S. trademark applications and has strong relationships within the USPTO. He currently serves on the INTA's Internet Committee, working to craft worldwide policy on domain name abuse. Mr. Brooke previously served as chair of the INTA's U.S. Legislation Committee, where he helped craft the Federal Anticybersquatting Piracy Act and the Federal Trademark Dilution Act.

Ms. Remien regularly advises companies on all aspects of intellectual property, with a focus on development, management, and enforcement of domestic and international trademarks. She assists companies in protecting, leveraging, and enforcing intellectual property assets. Her practice involves prosecution, enforcement, and licensing of intellectual property for companies large and small. With more than 20 years of experience, Ms. Remien effectively and efficiently guides clients through the process to select and clear trademarks, protect and enforce copyrights, review and clear digital and print advertising, enforce trademark assets through Trademark Trial & Appeal Board oppositions and cancellations, and leverage such assets through consent, licensing, sponsorship, and joint venture arrangements. She has represented large, multinational corporations and small manufacturers and retailers in a broad range of diverse industries. Her practice also involves matters concerning right of publicity, false advertising, and domain name disputes before WIPO and the National Arbitration Forum. Ms. Remien brings prior in-house experience to her practice and approaches each matter with a keen understanding of not only the legal issues but also the underlying business issues that affect a business’s decisions.

Ms. Maynard guides her clients through all aspects of domestic and international brand-building and brand management. She analyzes and assesses the benefits and risks associated with adopting new brands, prepares and implements strategies for the development of new brands, and protects and expands established brands. Ms. Maynard represents clients before the Trademark Trial and Appeal Board and litigates cases involving complex trademark, trade dress, advertising, copyright and design patent issues in federal court. She also negotiates complex license and settlement agreements, advises on domain names and social media, and counsels on the proper use of trademarks and trade dress.